MOOD: DIRECT
THE BUSINESS BEHIND THE
ARTIST
Daylyn Rodarte has spent over a decade inside the US music industry - touring through hundreds of cities and sitting in the high-profile rooms where deals, careers, and reputations are actually built. That experience taught her something most artist managers miss: the artist brain and the business brain aren't just different, they're neurologically opposed.
CLOSING THE GAP
ABOUT ME
Daylyn Rodarte has spent over a decade inside the US music industry : touring through hundreds of cities and sitting in the high-profile rooms where deals, careers, and reputations are actually built. That experience taught her something most artist managers miss: the artist brain and the business brain aren't just different, they're neurologically opposed. One runs on flow state, the other on executive function.
Daylyn is direct, sharp, and allergic to fluff: she brings the same clarity to a contract conversation that she brings to a creative one. Artists who work with her get a manager who understands both sides of the mic.
THE PHILOSOPHY
Through BizJam, she brings artists from the green room to the boardroom : translating raw creative talent into structure, strategy, and sustainable income without flattening what makes the artist worth developing in the first place. Her work spans release strategy, artist development partnerships, and the kind of grounded, real-industry guidance that comes from having actually lived the touring life, not just studied it.
BY THE NUMBERS
20+
MUSIC VIDEOS
12+
ARTISTS MANAGED
1,500+
SHOWS BOOKED
1 5 +
YEARS IN OPS
TOP EXPERIENCE
GRASSROOTS & FANS
Street team work for Escape the Fate (Dying Is Your Latest Fassion) and In This Moment (Beautiful Tragedy). Early digital fan-engagement campaigns at the dawn of social media for Jeffree Star.
CREATIVE & PROD
Co-produced the official music video for He Is We & Owl City’s “All About Us”
Produced and directed official music videos for artists including Emilya, Reigna, and Zack Quintana,
Co-writer on Chris Cornell’s final album
CAMPAIGNS & OPS
Led Christina Grimmie's winning campaign for the Macy's iHeartRadio Rising Star competition.
Executive & Label Operations: 10 years as Executive Assistant at The Arkiteks Music Group, a UMG subsidiary.
THE PHILOSOPHY
FROM GREEN ROOM TO BOARDROOM
ALLERGIC TO FLUFF
Daylyn is direct, sharp, and entirely grounded in reality. She brings the exact same clarity to a contract conversation that she brings to a creative one.
Artists who work with her get a manager who understands both sides of the mic. No corporate doublespeak—just strategic insight from someone who has lived the touring life.
SUSTAINABLE INCOME.
ZERO FLATTENING.
The hardest part of the industry isn't getting noticed—it's staying paid. We translate raw creative talent into structure, strategy, and sustainable income.
And we do it without flattening what makes the artist worth developing in the first place. You shouldn't have to dilute your art to protect your business.
WORK WITH A MANAGER WHO GETS BOTH SIDES
READY FOR REALITY?
You have the raw creative flow. We have the executive function. Let's translate your talent into structure, strategy, and sustainable income—without flattening what makes you worth developing in the first place.
Direct • Sharp • Allergic to fluff
Translating raw creative talent into structure, strategy, and sustainable income.
NAVIGATION
THE BIZ
Artist Management & Ops
[email protected]
Albuquerque, NM
CONNECT
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